Choosing where to buy a hot tub, pool, swim spa, or sauna is one of the most important decisions you'll make. The product itself matters—but so does the dealer behind it. At Platinum Pool, Spa & Sauna, we've built our reputation on one principle: treat every customer the way we'd want to be treated. Since 2005, that philosophy has guided everything we do—from honest pricing to professional installation to standing behind every sale for years to come.
Here's what sets us apart from big-box stores, online sellers, and other dealers in Minnesota.
Family-Owned & Locally Operated Since 2005
Platinum Pool, Spa & Sauna isn't a faceless corporation or franchise. We're a family-owned business rooted in Central Minnesota. We live here. We raise our families here. When you buy from us, you're buying from neighbors who will be here next year, in five years, and in twenty years.
Our showroom at 2178 Quebecor Rd NE in St. Cloud has been our home for nearly two decades. We've served thousands of families across Minnesota—many of whom have come back for second purchases, referred friends and family, or stopped by just to say hello. That's the kind of relationship we value.
When you call Platinum, you'll talk to real people who know your name and your purchase history. No call centers. No runaround. Just straightforward help from people who care.
Authorized Dealer for Premium Brands
We're not a reseller of whatever products we can find. We're an authorized dealer for the brands we carry—which means factory training, direct support, full warranty coverage, and access to genuine parts. Here's what that means for you:
American Whirlpool Hot Tubs
Made in Michigan since 1976, American Whirlpool builds some of the most durable hot tubs on the market. Their Northern Exposure® Insulation System—a 3-layer reflective barrier—is specifically engineered for cold climates like Minnesota. We carry their full lineup from the compact 250 to the flagship 982.
Viking Spas Hot Tubs
Another American manufacturer with 40+ years of experience. Viking Spas offers excellent quality at exceptional value—making hot tub ownership accessible to more families. Their Elite, Element, and Heirloom series cover every budget and preference.
Leisure Pools Fiberglass Pools
As Central Minnesota's authorized Leisure Pools dealer, we offer the industry's most advanced fiberglass pool technology. Their Composite Armour® construction handles Minnesota's freeze-thaw cycles without cracking or shifting. Backed by a lifetime structural warranty and 15-year surface warranty.
PowerPool Swim Spas
Year-round swimming and hydrotherapy in one unit. PowerPool swim spas feature the same Northern Exposure® insulation as American Whirlpool hot tubs—critical for Minnesota winters. Models range from 14-foot single-zone units to 20-foot dual-zone systems with separate hot tub sections.
Setri Barrel Saunas
Authentic Finnish barrel saunas handcrafted from premium thermowood. Setri saunas bring the genuine Nordic sauna experience to your backyard—perfect for Minnesota's long winters.
MAAX Infrared Saunas
Indoor infrared saunas for year-round wellness. MAAX saunas feature low-EMF carbon heaters, solid wood construction, and easy plug-and-play installation.
Carvin Above-Ground Pools
Rust-free resin frame construction makes Carvin the smart choice for above-ground and semi-inground pools. Four styles (Downtown, Redwood, Whitewood, Bellini) in dozens of size configurations.
Factory-Trained Expertise
Our staff doesn't learn from YouTube videos. We receive factory training directly from the manufacturers we represent. That means we can answer technical questions, help you select the right product for your needs, troubleshoot issues, and perform warranty repairs correctly.
When you visit our showroom, you'll talk to people who've tested these products, installed them, and serviced them. We know which hot tub jets target lower back pain, which pool shape works best in tight yards, and which sauna heater provides the most authentic experience.
This expertise doesn't cost extra—it's simply how we do business.
Professional Delivery & Installation
Buying a hot tub or pool online might seem convenient—until it arrives damaged, sits in your driveway, or gets installed incorrectly. At Platinum, delivery and installation are handled by our own trained crews, not third-party contractors who've never seen the product before.
- Hot Tubs: White-glove delivery, electrical coordination, startup, chemistry balancing, and full orientation. Free delivery within 90 miles for hot tubs and swim spas.
- Fiberglass Pools: Complete turnkey installation from excavation to your first swim. Learn about our pool installation process.
- Saunas: Professional assembly and placement. Electrical coordination for hardwired units.
- Swim Spas: Crane placement, electrical hookup, and commissioning.
Our installation warranty backs up our work. If something goes wrong due to installation error, we fix it—period.
Ongoing Service & Support
The relationship doesn't end when the truck leaves your driveway. We're here for the entire lifespan of your product:
- Warranty Service: As an authorized dealer, we handle warranty claims directly with manufacturers. No middlemen, no runaround.
- Parts & Repairs: We stock common parts and can source anything else quickly. Our technicians service what we sell.
- Water Testing: Bring in a sample and we'll test it free—then help you balance chemistry correctly.
- Chemical Supplies: Full line of maintenance chemicals, filters, covers, and accessories at our showroom.
- Trade-Ins: Upgrading? We accept trade-ins on hot tubs and apply value toward your new purchase.
When you call with a question at 9 AM or 4:30 PM, you'll reach someone who can help—not a voicemail system.
Competitive Pricing—Without the Games
We won't claim to be the cheapest. What we offer is fair, transparent pricing that reflects the quality of the products and the service behind them.
Our factory-direct relationships mean we're not paying middlemen markups. We pass those savings on while maintaining the margins we need to stay in business, train our staff, and service what we sell. That's the honest equation.
We don't play pricing games. No fake "sales" every week. No bait-and-switch. No hidden fees. The price we quote is the price you pay.
Need financing? We offer 0% financing options through Lyon Financial (for pools) and Upgrade (for hot tubs and saunas).
Minnesota's Service Area
From our St. Cloud showroom, we serve communities throughout Central Minnesota and the Twin Cities metro:
- St. Cloud Area: St. Cloud, Sartell, Sauk Rapids, Waite Park
- Lake Minnetonka: Minnetonka, Wayzata, Excelsior, Mound
- North Metro: Elk River, Rogers, Monticello, Big Lake
- Brainerd Lakes: Brainerd, Baxter
View all locations on our service areas page. Free delivery within 90 miles for hot tubs and swim spas.
Visit Our Showroom
The best way to understand the Platinum difference is to visit. Our St. Cloud showroom features:
- Hot tubs filled with water you can test
- Fiberglass pool displays with color samples
- Swim spa demonstrations
- Barrel and infrared saunas on display
- Chemical and accessory shop
Hours: Monday-Friday 10AM-5PM | Saturday 11AM-4PM | Sunday Closed
Address: 2178 Quebecor Rd NE, St. Cloud, MN 56304
Phone: (763) 250-1333
Contact us online to schedule a visit or get a quote.